if you're not showing up, you're missing out

if you're not showing up, you're missing out

Through social media, through email, through blog posts, now more than ever you have an amazing ability to build a strong, trust-filled relationship with your clients. Building a relationship, before you try and make a sell, gives you the ability to not only create rapport but pre-sell your service (and awesomeness). 

Marketing your business in 2020 means having (or, in my opinion, getting) to balance the line of being personal and professional on behalf of your brand. Sharing details and insights about who you are, what you do, and most importantly, WHY you do it.

Your clients are out there, struggling with a problem that you are primed and ready to solve for them BUT if you're not creating content that showcases your awesome service - how will they know to hire you? How will they know why to hire you?

We've convinced ourselves that talking about ourselves is bad, bragging is bad, that selling is gross. I get it. But you know what's bad? Having the solution to someone's problem and not showing it to them.

You have the answers to questions your clients are asking - do they know you have them?

Creating strategic, personality-filled, value-driven content will help you create a strong connection to your ideal client who when they find you will say...

But...what happens when your people are looking for you and you're not there?

Where have you been all my life?!